Privacy Policy

Last updated: January 2026

SwellMagnet (“we,” “us,” or “our”) operates the website swellmagnet.com (the “Site”). This Privacy Policy explains how we collect, use, and protect your information when you visit our Site, view surf cameras, or subscribe to our surf reports.

Information We Collect

We may collect the following types of information:

1. Information You Provide

  • Email address (when you subscribe to surf reports or newsletters)

  • Any information you voluntarily submit through contact forms or email

2. Automatically Collected Information
When you visit the Site, we may automatically collect:

  • IP address

  • Browser type and device information

  • Pages visited and time spent on the Site

  • Referring URLs

This information is collected through cookies, analytics tools, and similar technologies.

3. Surf Camera Streams
SwellMagnet hosts or embeds live surf camera streams of public surf locations. These cameras are intended to show ocean and surf conditions and are not used for identifying individuals. We do not intentionally collect or process personal data through camera footage.

How We Use Your Information

We use the information we collect to:

  • Deliver surf reports and newsletters you request

  • Operate and improve the Site and its features

  • Monitor site performance and usage trends

  • Communicate with users about updates or service changes

  • Comply with legal obligations

Cookies and Analytics

We use cookies and third-party analytics services (such as Google Analytics or similar tools) to understand how visitors use the Site. Cookies help us improve functionality and user experience.

You can control or disable cookies through your browser settings.

Email Communications

If you subscribe to our surf reports:

  • We will only send you content related to SwellMagnet

  • You can unsubscribe at any time using the link in our emails

  • We do not sell or rent your email address

Sharing of Information

We do not sell your personal information.

We may share information only:

  • With trusted service providers who help operate the Site (email delivery, analytics, hosting)

  • If required by law or legal process

  • To protect the rights, safety, or security of SwellMagnet or users

Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion of your data

  • Opt out of email communications at any time

To make a request, contact us using the information below.

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.


First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.


Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.


The Website collects the following data using a cookie when serving personalized ads:

  • IP Address
  • Operating System type
  • Operating System version
  • Device Type
  • Language of the website
  • Web browser type
  • Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.


If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.

Third-Party Links

The Site may contain links to third-party websites or embedded services (including camera providers). We are not responsible for the privacy practices of those third parties.

Children’s Privacy

SwellMagnet is not intended for children under 13, and we do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

Contact Us

If you have questions about this Privacy Policy or how we handle data, contact us at:

Email: [email protected]
Website: https://www.swellmagnet.com

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